ORIGHT

About ORIGHT

India’s largest Dairy SaaS, Fintech and marketplace solution building trust, transparency, and inclusion for all stakeholders, we are ORIGHT, a Dairy-Fintech start-up incorporated in 2019. We approach dairies to digitize their milk procurement supply chain from producer to end consumer ensuring value addition to all stakeholder across the supply chain. We are working across 13 states in India in partnership with 35 major dairy’s and have more than 10K village level milk pouring centres digitized. Helping the dairy industry build hyper-synchronized supply chain solutions and procure milk of the highest quality, our range of products and solutions include: • Fintech: with 3 fintech products, we enable dairy industry with: o Banking correspondence: enable farmers to withdraw cash at village level milk collection centres, recharge mobile phones / DTH, make bill payments, etc. in partnership with Airtel Payments Bank o Farmer Payment: enable dairy companies to pay milk due directly into farmers accounts enabling transparency o Lending: enable farmers and dairy agents to get access to organized finance which helps them to improve their monthly income in partnership with Pahal Finance. Working with RBIH on ULI, one of our clients Kamdhenu Milk has been white listed for providing loans to its farmers. o Insurance: enable farmers to buy multiple insurance products from village level collection centres o Farmer KYC: API’s integrated within our application enable us to verify Aadhar, Pan card, Bank account details for every farmer at milk society level. • Two sided Platform: Our platform supports Sale / Purchase of Agri Inputs, providing opportunities to earn extra income for village level entrepreneurs • Supply Chain Management Mobile App: A software solution that has the capability to streamline the dairy supply chain and make it efficient through access to real time data and analytics for all stakeholders involved at different levels (Producer, Collection centre, Chilling centre, Dairy Plant, End consumer, etc.) • ORIGHT Sense: ORIGHT Sense is a plug and play IoT device that can be connected to any analyzer & EWS in the market to extract milk testing data and push it real time on the cloud server, therefore, making the milk procurement process transparent • Milk composition & Adulteration testing machine: MilkoReader is an NDRI and NDDB CALF approved IoT enabled milk testing machine that tests for 6 adulterants and 8 milk composition parameters under 45 seconds • DPMCU / AMCU: ORIGHT has the latest IoT enabled android DPMCU units for DCS to enable collection of high quality milk and ensure right price is paid to the farmers for their produce.