Loyal Growth Workshops

Exclusively for Loyal portfolio companies and invited guests

Exponential Organizations for Entrepreneurs with Bob Kolodney

Thursday, February 17, 2022 at 12:00 EST | 18:00 CET

The Exponential Organizations Management approach was developed at Singularity University by studying unicorns; it provides a framework and systematic approach for entrepreneurs to accelerate the development of innovative ventures with internet/AI tools. It is a catalyst to make coherent and timely use of other management approaches (like Co-creation, OKRs, Disruptive Innovation, Blue Ocean Strategy, Lean Startup)

Presenter

bob kolodney

Bob Kolodney

Angel Investor

Bob is an angel investor (and Loyal LP), after having been a teaching assistant, corporate lawyer and serial entrepreneur with respect to numerous and varied ventures. He is a graduate of Harvard, Columbia Law School and INSEAD.

Missed past workshops? Watch the recordings below!

Loyal Growth Workshops

Exclusively for Loyal portfolio companies and invited guests

Preparing for an Exit: How to Maximize Proceeds and Minimize Risk When Selling Your Business

Don’t get caught unprepared: Selling a business takes time and planning in order to maximize net proceeds while minimizing risks. Join us on December 8th to learn about the sales process, deal phases and items to prepare to ensure an orderly transaction.

Presenter

Dominic David

Dominic David

Senior Leader in M&A Integration/Divestiture, Operations Optimization and Program Management

Dominic has over 15 years of M&A deal experience. He has worked on over 80 transactions both on the buy and sell side, across multiple industries and countries. He has spent most of his career at Big 4 firms EY and Deloitte and has also held senior positions at Schlumberger, TELUS and Trialto. Dominic holds a bachelor of aerospace engineering from Princeton University and an MBA from INSEAD. 

Getting the First Few Customers: Lead Generation & Conversion for B2B startups

In this workshop, learn tactics to help you break through the noise and generate and convert leads. You’ll learn how to create your buyer’s/customer’s journey to effectively run campaigns, measure results, and get customers.

Presenter

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Sneha Lundia Agrawal

Founder & CEO of Step2Growth

Sneha is the Founder & CEO of Step2Growth, a marketing strategist & startup mentor. Sneha has been helping startups build a strong and scalable marketing foundation for growth and efficiency. For her outstanding work with startups, she has been honored as the Women of Influence, 2021 by Silicon Valley Business Journal. Her contributions have also helped in 2 major startup acquisitions. She was recently invited to be a Council Member at Forbes Business Council to share her thought leadership. 

With 9-plus years of experience as a Marketing Strategist, Sneha is also the creator & instructor of the Marketing Automation course at GreenFig. She is passionate about working with accelerators and venture capitalists to mentor & advice early-stage startups. Till date, Sneha has mentored over 250 startups, where she helped startups with branding, positioning, go-to-market, lead generation & business development. Sneha has also led marketing for multiple startups in the Silicon Valley. 

When Everything is Out of Stock: Tips for Startups Dealing With Supply Chain Issues

In this workshop, experienced startup COO Jens Voges will cover how the current chip shortage is impacting companies of all sizes, how to source more of the parts you need, how to make better use of the parts you already have, and how to make sure you’re being as effective as possible in managing parts and your supply chain.

Presenter

jens voges

Jens Voges

COO at multiple startups

Jens is a mechanical engineer and operations manager by training, with over 25 years of hands-on and leadership experience driving innovation, developing products from concept through volume production, scaling operations, and delivering customer success at both hardware and food companies. He has led procurement and operations at companies including Sun Microsystems, f’real foods, Roastery, and Gate Labs. At f’real, he built a global supply chain to support the design, manufacturing, and service of interactive blenders found at more than 20,000 locations worldwide.

 

Unlocking Your Team's Superpowers with Court Lorenzini (founding CEO of DocuSign)

You don’t need to be a superhero to have superpowers. In fact, everyone has at least one true superpower… something that you do far better than almost everyone you know. Unfortunately, most of us go through life not fully understanding our core superpower, or how to use it, so we struggle with jobs, relationships, fulfillment, and purpose. In this workshop, Court Lorenzini, the founding CEO of DocuSign, will demonstrate a methodology that can help you discover the superpowers of yourself and the rest of your team, and put you on a path to entrepreneurial success.

Presenter

Court Lorenzini

Founding CEO of DocuSign

Mr. Lorenzini is the founder and CEO of multiple successful technology startups including DocuSign, Point.com, Primus BioVision and MetaBrite Inc. His latest venture, Founder Nexus, aims to radically increase the success rate of early stage startups, and his work with the Lorenzini Family Foundation is aggressively investing in building a stronger and more equitable society. Additionally, Mr. Lorenzini serves on the Boards of many early-stage companies across the US and UK as well as the United States Olympic and Paralympic Foundation, and is an active investor and advisor.

Over his career, Mr. Lorenzini has raised over $300M in venture and strategic funding from leading corporations and venture capital funds. Prior to his entrepreneurial ventures, Mr. Lorenzini held senior management positions with Cisco Systems and KLA-Tencor, and spent three years running a technology business in Neuchatel, Switzerland. He holds a Bachelor of Science in Mechanical Engineering from Duke University and post graduate credentials from Stanford University, UC Berkeley and University of Wisconsin at Madison.

Digital Marketing Foundations for Startups – Why Viral Marketing and Growth Hacking are a Waste of Time

Just because you built something doesn’t mean people will magically show up and love your product. I’ll give you the tools and foundation to build a sustainable marketing machine, for little to no cost, that will stop you from wasting your time on useless tactics and instead invest that time into your business. 

Presenter

Kole McRae

Digital Marketing Consultant

I’m a digital marketer with over a decade of experience who has worked with some of the largest corporations in Canada but also with hundreds of startups. You only care about the latter part obviously – the startups I have worked with have seen double digit returns YoY from their marketing after my consultations. 

I cut through a lot of the BS out there when it comes to digital marketing – skipping the clickbait and tactics that promise to help you go viral. I teach this stuff at Ryerson university, through video talks like this, with my consulting firm and more so hopefully this is compelling and not just a boring lecture. 

In closing: market to people, not keywords.

Big Content, Small Budget: How to Jumpstart Online Content Creation for Your Startup

Great digital marketing thrives on content. From articles to social media, what you say impacts customer growth, brand perception, and long-term marketing success. Learn how to consistently create quality content on scarce resources with Loyal advisor Ian Lurie. Learn more about Ian and sign up for the workshop below:

Presenter

Ian Lurie

Digital Marketing Consultant

Ian Lurie is a digital marketer with a twenty-five-year intolerance of trendy concepts and nonsense. Someone told him not to say bull3h!t, so he’s trying really hard not to. 

Ian uses both sides of his brain as a content creator, search engine optimization nerd and data addict. 

Ian founded Portent, a digital marketing agency, in 1995, and sold it to Clearlink in 2017. He’s now on his own, consulting for brands he loves and speaking at conferences that provide Diet Coke. He’s also trying to become a professional Dungeons & Dragons player, but it hasn’t panned out. 

You can find him pedaling his bike up Seattle’s ridiculous hills, or you can send him a note on Twitter or LinkedIn. 

He has a TikTok profile, but his kids are embarrassed by it, so we’ll leave that out.